For over a century, one company’s name has remained a staple of the motorcycle industry, wowing generations of riders with their reliable and powerful bikes. That name is Royal Enfield, and their motto is, “Made like a gun.” A Royal Enfield® motorcycle lives up to that promise, and is the embodiment of sturdy power.

To help explain just what makes these bikes so incredible, we here at Willamette Valley Harley-Davidson have put together some of the biggest benefits of a Royal Enfield motorcycle. If you want to know more, or you just need to see these machines to believe them, contact our store in Eugene, Oregon. Our friendly and experienced staff will find what you need at the prices you want!

A Legacy To Take Part In

Royal Enfield is the single oldest motorcycle company that’s been in continuous production. They released their first motorcycle back in 1901, ten years after British entrepreneurs Bob Walker Smith and Albert Eadie took over a bicycle manufacturing company in Redditch, England. Their first model had a 5.5 horsepower engine and a belt-drive rear wheel, but the innovations didn’t stop there. 

Royal Enfield supplied the British War Department with huge fleets of military motorcycles during World War I. Between the World Wars, they introduced their first off-road models and developed the first ever fully enclosed engine space seen in a motorcycle. They struggled through the Great Depression, and in World War II were back to supplying the military with various models. One of the most famous of these was the “Flying Flea” designed for use by paratroopers. 

Buying a Royal Enfield isn’t just buying a motorcycle. It’s buying a motorcycle with a history to be proud of.

High-Tech Infrastructure

To build bikes that are world-renowned for reliability and durability, Royal Enfield relies on state-of-the-art infrastructure in their Chennai manufacturing facility. The in-house R&D department constantly invents, tests, and refines developments to ensure their customers get nothing but the safest, sturdiest, and most advanced technologies in their motorcycles. The Motorcycle Design team uses high-end CAD/CAM workstations and innovative modelling software to create newer and better designs, and rigorous testing takes place in their own testing lab to ensure that their products are safe and meet their exacting expectations.

Dependable And Stylish

No matter what model you’re interested in, a Royal Enfield motorcycle is guaranteed to be tough and durable. With old-world style and new-world amenities, Royal Enfield bikes are great for any cause. Whether you want to start a cross-country adventure or just look great riding around the city, you’re guaranteed to find a model that meets your every need. 

Royal Enfield is a company that celebrates its roots without being tied down to them, retaining their vintage style and designs while incorporating cutting-edge technology and science. Every single model has a powerful engine, impeccable manufacturing, and responsive handling that ensure you go where you want, when you want, how you want. 

This isn’t just a company, it’s a culture, and you’re going to want to be a part of it! To learn more, or to browse the Royal Enfield motorcycles we have for sale, contact us at Willamette Valley Harley-Davidson. We proudly serve the people of Albany and Corvallis, Oregon—let us serve you today!